If you are a regular lip balm user, you’ve probably tried this brand of lip balm at some point. If you don’t regularly use lip balm, you will no doubt recognize EOS lip balm anyway – they are hard to miss. If you’ve walked in to any grocery store or pharmacy recently, you probably wondered what those little egg shaped things in all colors of the rainbow hanging by the end displays and checkout counters were.
Short for Evolution of Smooth, the EOS company was founded by Craig Dubitsky, a former commodity trader who is now famous as a start-up genius. EOS grew very quickly from the start, gaining popularity and endorsement with celebrities, and giving other more established lip balm companies such as Burt’s Bees, very stiff competition. Their company touted promises of “visibly softer lips” and “immediately more beautiful lips” after using their product.
Priced at a low point and getting rave reviews from everyone, EOS seemed poise to take over the natural skin care world. Now, a class action lawsuit may have put a kink in their plans. According to court documents, one Rachel Cronin had to stop using the lip balm as she noticed that instead of getting more moisturized, her lips started to feel very dry. As she continued using the product, her lips then began to crack, peel and bleed. She then suffered from rashes and blisters on and around her mouth for the next 10 days, causing her to have to seek medical treatment.
And Rachel is not the only one. Since she filed the lawsuit, many people around the internet have surfaced with similar claims of damaged skin and bad reactions.
According to the EOS website, the ingredients listed for these lip balms are: Olea Europaea (Olive) Fruit Oil*, Beeswax/Cera Alba (Cire d’abeille)*, Cocos Nucifera (Coconut) Oil*, Simmondsia Chinensis (Jojoba) Seed Oil*, Natural Flavor, Butyrospermum Parkii (Shea Butter)*, Polyglyceryl-3 Diisostearate, Sodium Isostearoyl Lactylate, Water, Sodium Hyaluronate, Stevia Rebaudiana Leaf/Stem Extract, Tocopherol, Ascorbyl Palmitate, Rubus Fruticosis (Blackberry) Fruit Extract.
The formulation itself is supposed to be 95 percent organic, paraben-free, and made with vitamins, jojoba oil and shea butter.
While Rachel Cronin’s troubles with EOS lip balm were likely an allergic reaction to one or more of its ingredients, you might want to stop using the product immediately if you notice dry, chapped or bleeding lips, or any rashes around your mouth.
As for the company, while they still have millions of satisfied users around the country, they should probably think about putting an allergic reaction warning on their label.